The Open Letter to the Sports Parent Who’s Doing it Right

Becky Carlson, Head Coach, Quinnipiac University Rugby, @TFCoachCarlson [Editor’s Note: This entry was originally published by the author on LinkedIn on June 27, 2017. It is republished here with the author’s permission.] Dear Sports Parents, It’s me, your coach. I just wanted to drop you a line and let you know that I appreciate and… Read More The Open Letter to the Sports Parent Who’s Doing it Right

Five Tips for Increasing Your Program’s Exposure on Social Media

By Miles McQuiggan, Asst. Dir. of Athletic Communications, Stony Brook University, @MilesMcQuiggan Social media has become an essential part of promoting a college athletics program. The ability to reach recruits, donors, ticket buyers and other target audiences is increasing every season, and with that comes the naturally competitive element. I’m sure some of you reading… Read More Five Tips for Increasing Your Program’s Exposure on Social Media